words by Dani Deahl   As Lollapalooza’s gates opened on Thursday morning, the air was filled with fizzy excitement. Whoops rippled through the throngs of fans decked out in jewels, body glitter, and other adornments as the rush moved toward …

Lollapalooza’s Big Return Helped Usher In A New Festival Season [REVIEW] Read more »

The next big Fortnite concert is happening very soon — but who will be performing remains a mystery. Developer Epic announced an event called the Rift Tour, which will take place from August 6th to the 8th, with a series …

Fortnite teases concert series with ‘record-breaking superstar’ Read more »

Lollapalooza and the City of Chicago are incentivizing people to get vaxxed by offering free passes to the staple music festival coming next month. There are reportedly 1,200 single-day passes available to anyone who signs up for a vaccine on June …

Lollapalooza & City of Chicago Offer Free Festival Passes at COVID-19 Vaccination Sites Read more »

Brand events have mostly shifted online this year, as the pandemic continues to disrupt peer pressure experiences. Developing a prosperous digital event is no mean feat, of course, with consumers already experiencing display overload — another Zoom event is a …

How brands are getting creative with virtual events & entertainment experiences Read more »

Korna metal band which peaked in the late’90s and has somehow continued to sell recordings for a further 20 decades, is bringing their music into an in-game performance in AdventureQuest. Gamers in-game will be teleported into a mosh-pit themed arena …

Nu-metal band Korn to have a digital concert in AdventureQuest Read more »

Like, seriously. Continuing its obvious bid for world domination, Fortnite held a in-game concert this weekend comprising real-life music producer and DJ, Marshmello, allegedly seeing over 10 million gamers watching, socializing, and acting their favorite emotes in real time. You …

More Than 10 Million Players Attended Fortnite’s In-Game Marshmello Concert, And It Was Amazing Read more »